Welsh food and drinks producers will intention to strengthen and construct ties with potential companions and traders as they go to South Korea this week.
As a part of the Welsh Authorities’s Meals and Drink Wales Commerce Growth Go to to the area from 25-30 March, 5 food and drinks firms from Wales might be given the chance to showcase their merchandise to a number of distributors and retail consumers, all seeking to safe new enterprise.
The intention of the go to is to leverage networking and collaboration alternatives between the producers, Welsh Authorities and South Korea in addition to strengthening enterprise, commerce and tourism relationships.
Commenting forward of the go to, Minister for Rural Affairs, North Wales and Trefnydd, Lesley Griffiths, stated:
“This commerce go to to South Korea offers a chance for Welsh food and drinks producers to showcase their improbable merchandise and construct new working relationships.
“Exports for the sector have grown up to now decade and the Welsh Authorities is supporting firms in Wales to see it proceed.
“Our export help programme is accessible to all food and drinks companies and helps aspiring, new and established exporters. I’m happy we’re supporting this group of producers to discover the South Korean market first hand and develop additional connections.”
The Welsh firms collaborating within the Commerce Growth Go to embrace Tŷ Nant, Cradoc’s Savoury Biscuits, Havabier, Tan Y Castell and Edwards.
Throughout the go to, delegates may have a chance to showcase merchandise to chose consumers, importers and distributors and develop new enterprise by a sequence of in-market briefings, retailer visits and meet the client alternatives.
North Wales butchers, Edwards, is one producer going to South Korea and hoping to discover a appropriate buying and selling associate within the area for his or her pork merchandise.
Jeremy Stoker, UK and Worldwide Gross sales Growth Supervisor at Edwards stated:
“Our goal by attending the Commerce Growth Go to is to construct on the ITD desk analysis funded by the Welsh Authorities to evaluate the chance for our pork merchandise in South Korea and meet potential prospects.”
Bobby Nanua, proprietor of Tŷ Nant Water in Ceredigion can also be hopeful of discovering new export hyperlinks in South Korea:
““It is a nice alternative to broaden our export alternatives to the area. Our intention is to discover alternatives with new prospects and distributors inside South Korea. Our fundamental focus is retailers, HoReCA premium shops, 4 and 5 star motels, excessive finish key eating places and design led shops.”
A Welsh digital commerce growth go to to South Korea was performed in June 2021, leading to numerous companies securing orders, with orders anticipated to gross over £1m this yr, making South Korea probably the most profitable digital commerce exercise performed by the Welsh Authorities Meals Division. It is because the South Korean market has a big urge for food for high-end high quality merchandise.
Unlocking new markets brings even higher alternatives for these companies to not solely showcase their high quality produce around the globe, but additionally generate extra income and enhance earnings.
For extra info on how the Welsh Authorities can help your online business with exporting please go to businesswales.gov.wales/foodanddrink
