It is lastly September and, with that always comes renewed vitality for companies to have a giant push on the advertising and marketing entrance for the ultimate quarter of the 12 months.
Presumably, part of that will probably be an goal to drive extra site visitors to your web site? What business-owner doesn’t need that?!
During which case,
I’m guessing that a part of your advertising and marketing plan will probably be to make use of your web site and
social media posts to inform your ‘Enterprise Story’. That’s, exhibiting who you might be
and what you do with a purpose to showcase your online business.
Nicely, I learn
the opposite day a really attention-grabbing stat…. apparently content material with related
photographs on it will get a staggering 94% extra views
than content material with out
related photographs. That’s nuts! So….this
proves one thing that I’ve been saying for years…. that having bespoke
photographs of your online business (versus utilizing inventory/library photographs) can genuinely
assist you to stand out from the gang.
And that’s
the place I are available in……. over the previous 12 years I’ve labored with many various
companies (each in time period of measurement and sector) with a purpose to assist them spend money on
their enterprise story with a set of branding and advertising and marketing photographs.
The best way I do
that is with a Personalised branding package deal
which is designed to
present small companies with a simple technique to get a set of nice photographs to market
their enterprise on their web sites and social media. And do not panic – it needn’t break the financial institution – SPECIAL OFFER
– for bookings obtained in September and October, a 2 hour shoot package deal is £300*.
Utilizing my background
in advertising and marketing, I assist you to to work out what images you want on your
enterprise and the way we are able to obtain them. If
you have got a enterprise location, then nice. If not, I can give you some
solutions.
However first…..listed here are a couple of photographs I took not too long ago for Coach Joseph Webb. Joe is a private coach specialising in weight reduction and private transformation. He needed an Picture Financial institution of photographs to supply visible content material for his web site & social media programme. Utilizing completely different places and shoppers as fashions Joe now has over 300 photographs at his disposal to make his weblog and social media posts extra visually interesting.
So, how does the Small Enterprise pictures package deal work? There are basically 4 steps to attending to the purpose the place you have got a financial institution of photographs that you need to use throughout your advertising and marketing collateral…
1. Meet/chat
over the telephone to debate your online business – what do you do, who’s your audience, how do your market yourselves, what photographs do you should present your online business ‘in motion’?
2. Shot listing – following on from step 1, I put collectively a shot listing with location solutions (if essential). Inside this, if you need a set of headshots too, no downside.
3. The shoot – for many small companies, a 2 hour shoot is loads to point out your online business ‘at work’ and inform your story (you’re going to get within the area of 100-150 or so photographs from a 2 hour shoot).
4. Your photographs – a couple of days after the shoot you’ll obtain a hyperlink to a web-based gallery from which you’ll be able to obtain your photographs. These include a full and unrestricted licence to make use of them in any media over any time interval.
In the event you’d wish to see examples of a few companies that I helped arrange with photographs to inform their distinctive enterprise story, have a look right here: Little Fishes Nursery and Have interaction and Join Ltd. Each companies now use their photographs on their web sites and likewise throughout their social media with a purpose to drive consciousness and inform their enterprise story.
Lastly, drop me an e mail or name me on 07715 889457 to take advantage of my particular provide Small Enterprise pictures package deal
and let me assist you to inform your online business story. I stay up for listening to from you!
Pennie.
*This package deal value contains the shoot itself, all modifying and retouching then supplying the photographs to you on a web-based gallery.
