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Down market – The Eye Journal


The Eye
Phil on the South Wales Echo in 1984 – then the largest promoting paper produced in Wales

Our Editor, Welshman Phil Parry, spent 23 years with the BBC, and 39 years in journalism (when he was skilled to make use of easy language, avoiding jargon), starting on the then biggest-selling paper produced in Wales, however now the most recent circulation figures present that readership numbers have plunged nonetheless additional, whilst executives scrape the underside of the barrel with tales. New know-how has utterly modified the market, and is about to take action additional.

Beforehand he has described how he was helped to interrupt into the workplace automotive of that paper, the South Wales Echo (SWE), when he was a cub reporter, recalled his early profession as a journalist, the significance of expertise within the job, and made clear that the ‘calls’ to emergency providers in addition to courtroom circumstances are central to any media operation.

Journalists on the South Wales Echo within the Eighties knew they have been engaged on the largest paper in Wales

He has additionally explored how poorly paid most journalism is when trainee reporters needed to stay in squalid flats, the important position of bills, and about considered one of his most necessary tales on the now-scrapped 53 year-old BBC Cymru Wales (BBC CW) TV Present Affairs sequence, Week In Week Out (WIWO), which received an award even after it was axed, lengthy after his profession actually took off

Phil has defined too how essential it’s truly to talk to folks, the advantage of pace in addition to accuracy, why information of ‘historical past’ is significant, how sure materials was faraway from TV Present Affairs programmes when secret cameras had for use, and a few of these he has interviewed.

Investigative journalism is required now greater than ever

Earlier he disclosed why investigative journalism is required now greater than ever though others have completely different opinions, and how data from trusted sources is essential.

 

I look on with horror.

The paper I began on – the South Wales Echo (SWE)  – is now on barely over 6,000, in accordance with the most recent circulation figures, when the earlier 12 months it was promoting 7,573.

It was the biggest-selling newspaper produced in Wales, however way back surrendered that crown.

To place it in context after I started my journalistic profession there in 1983 it was on over 90,000, and even 10 years in the past the SWE was promoting greater than 24,000!

New know-how has completely modified the sport, though it doesn’t clarify why the SWE is now not the largest promoting paper produced in Wales, as a result of ALL media retailers are affected by it.

The outdated South Wales Echo constructing – circulation has plunged

The newspaper covers the largest metropolis in Wales, so it must be promoting FAR MORE!

Executives there should be extraordinarily frightened by what is going on (though they’re in all probability punch drunk!), and the know-how behemoths, Google and Fb are main the pack among the many challengers.

Google’s ‘Information Showcase’ will spend about $1bn in 2020-23 on licensing content material from greater than 2,000 information organisations in additional than 20 international locations. Fb’s ‘Information Tab’ does one thing comparable, however has currently been scaled again.

Synthetic Intelligence will change the media sport much more

Synthetic intelligence (AI) guarantees to make issues much more tough for media corporations.

Google’s AI helper, Bard, remains to be below wraps, however its rival, integrated into Microsoft’s Bing search engine, is already resolving queries.

Ask the outdated Bing for a abstract of Canada’s final election outcomes and it factors to websites together with CBC Information in addition to the Globe and Mail. Ask the brand new Bing and it offers an honest account by itself (together with footnoted hyperlinks to sources). A person looking for the New York Instances recipe for macaroni and cheese can be stopped by a requirement for cost and subscription.

Paul Rowland must do some studying…

Maybe in response to the challenges of know-how, the media have beefed up their on-line presence.

The hit price for the Media Wales’ web site WalesOnline is, after all, far larger than the circulation figures for conventional newspapers, so this was thought to supply a method ahead. However information of journalist libel legal guidelines amongst decision-makers there may be sketchy, and the then Editor (who grew to become referred to as the ‘Viewers and Content material Director’ earlier than leaving altogether), Paul Rowland, threatened to sue me for an correct satirical piece on The Eye.

In December 2016 Mr Rowland warned me:  “I’m putting it (the satirical article) within the fingers of our attorneys”. He used the extraordinary phrases  “satire is not any defence towards libel” when actually it may be.

It was thought that tales about ‘avenue meals’ have been vital!

Mr Rowland additionally has an fascinating view of what constitutes information. On his web site, he suggested a reader anxious to interrupt into journalism:   “You won’t be interested by ’19 mouth watering avenue meals dishes and the place to search out them in Wales’, and also you may consider it’s not one thing we must be writing (I wouldn’t agree, however that’s effective). That doesn’t imply it’s clickbait.”

Tales that are revealed appear to be solely about celebs or the climate…

However this type of journalism just isn’t in style amongst the workers there. As one reporter instructed me:  “All we appear to do is write lists about one of the best locations to have a cup of espresso in Wales, and the one issues we could be certain will get in are ‘tales’ about celebs, rugby or the climate”.

The opening of bars has additionally proved fruitful territory for WalesOnline. 17 ‘tales’ have been revealed on the web site in 2016 about ‘Coyote Ugly’, on St Mary Road in Cardiff.

Scantily-clad girls dancing for males – a ‘good’ story for WalesOnline

But one reader of WalesOnline stated sarcastically about their ‘reviews’ on ‘Coyote Ugly’: “Scantily clad girls dancing on a bar, serving drinks in-between, while males look on however can’t contact?No sexism there. In any respect.” One other stated: “I feel somebody must lookup what sexism is, as a result of that is precisely that.”

A so-called ‘story’ in December of that 12 months, was headlined:  “Watch the Coyote Ugly Cardiff ladies practise their strikes forward of opening night time”.

It’s all little one’s play!

An earlier merchandise stated:  The ladies will begin their ‘Coyote Bootcamp’ on Monday forward of the venues grand opening’. Following a weekend of auditions, proprietor’s (sic) at Cardiff’s new Coyote Ugly bar have completed their ‘Coyote Search’ and have recruited various ladies. Nobee, Sally, Rio, Lauren and Chloe have all been chosen to work as Cardiff Coyotes.”

It’s LAUGHABLE!

The then proprietor of ‘Media Wales’, the web site ‘WalesOnline’  in addition to the newspapers ‘SWE’, ‘Wales on Sunday (WoS)’, ‘The Western Mail (WM)’, and the media group ‘Trinity Mirror (TM)’  (now referred to as ‘Attain (R)’) introduced in a ‘Digital First’ technique as a part of the ‘Related Newsroom’ scheme when ‘goal hit charges’ have been launched, to attempt to counter the pattern of falling circulation and embrace the supposed digital future. However as The Eye have reported some digital corporations are dealing with extreme challenges and possibly old school journalism at newspapers is on the way in which again.

Now there’s a thought…

‘READ MY BOOK!’

The reminiscences of Phil’s many years lengthy award-winning profession in journalism (when newspaper circulation was MUCH larger at the beginning) as he was gripped by the uncommon neurological illness Hereditary Spastic Paraplegia (HSP), have been launched in a significant e book ‘A GOOD STORY’. Order it now!

Publication of one other e book, nevertheless, was refused, as a result of it was to have included names.

Tomorrow – how accusations of police failings throughout investigations following the deadly automotive crash in Cardiff, and revelations that each Gwent Police (GP) and South Wales Police (SWP). have referred themselves to the Unbiased Workplace for Police Conduct (IOPC), put centre stage earlier actions by officers in Wales.

 

 

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