I can’t consider it – I’ve now been in enterprise for 10 years! I might by no means have thought that every one these years in the past, after I began doing native household picture shoots that the enterprise would develop to turn out to be such an enormous a part of my life. Now, I get to work with an unlimited number of business purchasers – every part from sole merchants, proper as much as international corporates.
And with the yr coming to an in depth, it’s time to take a seat again with a frothy espresso and overview the place my enterprise has taken me and the number of purchasers I’ve set to work with. So, right here goes:
Each one of many ten years, my enterprise has grown when it comes to turnover. I put that all the way down to persistently working with common purchasers, but in addition working laborious behind the scenes to draw new purchasers. With that in thoughts, I’m vastly grateful to have the ability to work with Lisa Vassallo from One to Three Advertising Options. Lisa turns google gobbledigook into plain English and guides me in all my on-line advertising actions. This yr 40% of my purchasers have been from direct google enquiries.
For the numerically minded, listed here are a couple of extra stats:
· In 2019, I carried out 102 shoots
· I labored with 43 new purchasers
· On a mean full day shoot, I take approx 2000 images
· I drove over 3,500 miles to shoots in 2019
· The ultimate edited images of all of the shoots I did this yr quantity to 1Tb of space for storing
· If I have been to incorporate all of the hundreds of images I took, however edited out, that might be almost 2Tb!
I’m all the time amazed on the selection
of purchasers I get to work with – one minute I’m in a proper, company workplace
atmosphere, the subsequent, I’ve received a tough hat on and I’m up ladders and
scaffolding!) .
Listed below are only a few of the
several types of purchasers I’ve labored with this yr: Property builders,
Colleges, Accountants, Software program Firms, Charities, a automotive Leasing firm,
Care Properties, Schools, a Pharmaceutical enterprise, Three cellular community, sports activities
turf consultants, Solicitors and a Facial Aesthetics firm. With this mixture of purchasers, you possibly can simply
think about that every single day is completely different!
If I needed to decide particular
highlights although, it must embrace whizzing alongside in a dinghy on the
Thames photographing the Westminster Faculty First Eight….or presumably, dwelling
extra dangerously by going through them within the capturing vary….
Different highlights embrace
photographing an awards ceremony hosted by Mariella Frostrup:
And in addition….breaking the previous adage
of by no means working with kids and animals. I did each at Shiplake Faculty!
However hopefully you may agree it was value it – this was one of many closing pictures of the Headmasters’ canine!
One other explicit spotlight was
lastly getting the possibility to work on a shoot with my brother (additionally a photographer,
though for a way more spectacular 30 years!)…
So, that completes the roundup of
the enterprise for 2019…..however lastly, a fast replace on a private stage with just a little bit about
my ‘Why’……
Behind the scenes of Pictures by Pennie, my
household proceed to develop and operating my very own enterprise allows me to nonetheless be vastly concerned – my eldest two boys are each at College and my
daughter is within the technique of making use of to Vet faculties. The nest is step by step
emptying….😬. Right here all of us are in September celebrating my daughters’ 18th birthday.
So all that leaves is for me to want you all a stunning Christmas
and a really joyful and wholesome 2020.
I can’t wait to see what the subsequent 10 years
of enterprise will convey!
