I can’t consider it – I’ve now been in enterprise for 10 years! I’d by no means have thought that every one these years in the past, after I began doing native household photograph shoots that the enterprise would develop to develop into such an enormous a part of my life. Now, I get to work with an unlimited number of industrial shoppers – the whole lot from sole merchants, proper as much as world corporates.
And with the yr coming to a detailed, it’s time to take a seat again with a frothy espresso and assessment the place my enterprise has taken me and the number of shoppers I’ve started working with. So, right here goes:
Each one of many ten years, my enterprise has grown when it comes to turnover. I put that right down to constantly working with common shoppers, but additionally working onerous behind the scenes to draw new shoppers. With that in thoughts, I’m massively grateful to have the ability to work with Lisa Vassallo from One to Three Advertising Options. Lisa turns google gobbledigook into plain English and guides me in all my on-line advertising and marketing actions. This yr 40% of my shoppers had been from direct google enquiries.
For the numerically minded, listed here are a number of extra stats:
· In 2019, I carried out 102 shoots
· I labored with 43 new shoppers
· On a mean full day shoot, I take approx 2000 pictures
· I drove over 3,500 miles to shoots in 2019
· The ultimate edited pictures of all of the shoots I did this yr quantity to 1Tb of cupboard space
· If I had been to incorporate all of the hundreds of pictures I took, however edited out, that might be practically 2Tb!
I’m all the time amazed on the selection
of shoppers I get to work with – one minute I’m in a proper, company workplace
setting, the following, I’ve obtained a tough hat on and I’m up ladders and
scaffolding!) .
Listed here are just some of the
various kinds of shoppers I’ve labored with this yr: Property builders,
Faculties, Accountants, Software program Corporations, Charities, a automobile Leasing firm,
Care Houses, Schools, a Pharmaceutical enterprise, Three cell community, sports activities
turf consultants, Solicitors and a Facial Aesthetics firm. With this mixture of shoppers, you possibly can simply
think about that every single day is completely different!
If I needed to choose particular
highlights although, it must embrace whizzing alongside in a dinghy on the
Thames photographing the Westminster Faculty First Eight….or presumably, residing
extra dangerously by dealing with them within the taking pictures vary….
Different highlights embrace
photographing an awards ceremony hosted by Mariella Frostrup:
And in addition….breaking the previous adage
of by no means working with youngsters and animals. I did each at Shiplake School!
However hopefully you may agree it was price it – this was one of many closing pictures of the Headmasters’ canine!
One other specific spotlight was
lastly getting the possibility to work on a shoot with my brother (additionally a photographer,
though for a way more spectacular 30 years!)…
So, that completes the roundup of
the enterprise for 2019…..however lastly, a fast replace on a private stage with somewhat bit about
my ‘Why’……
Behind the scenes of Photographs by Pennie, my
household proceed to develop and operating my very own enterprise allows me to nonetheless be massively concerned – my eldest two boys are each at College and my
daughter is within the means of making use of to Vet faculties. The nest is steadily
emptying….😬. Right here all of us are in September celebrating my daughters’ 18th birthday.
So all that leaves is for me to want you all a stunning Christmas
and a really glad and wholesome 2020.
I can’t wait to see what the following 10 years
of enterprise will deliver!
